Home/Email Marketing Software/Downloads/2017 Global Email Benchmark ReportUpdated on: February 9, 2024

2017 Global Email Benchmark Report

by Sendgrid

The 2017 Global Email Benchmark Report focuses on the changes that we’ve seen in 6 different email metrics including: Monthly Send Rate, Gender Ratios, Mobile Ratios, Open and Click rate, Unique open rate, and Unique click rate, Click to open rate. The report has tracked these metrics for the top 25 industries that send email through SendGrid, including popular industries like eCommerce, Health/Fitness, and Travel/Hospitality.

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What's Inside

  1. Introduction
  2. Data Collection
  3. Determine Your Email Engagement Health
  4. Engagement Benchmark Highlights
  5. How and Where is Email Being Consumed?
  6. Geographic/Device Highlights
  7. Advice from SendGrid’s Email Experts
  8. Appendix
  9. Additional Resources
  10. About the Authors
  11. Get Started with SendGrid
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