83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is ExpertSender and how does it work?
ExpertSender is a Multichannel Marketing Automation system designed to help fast-growing businesses grow their revenue with marketing automation across the Email, SMS, Web Push, Mobile Push, Facebook Audiences, Google Customer Match & Mobile apps and more. They send over 15 billion marketing messages each year for over 1000 brands worldwide.
Read MoreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is AiTrillion and how does it work?
AiTrillion is a platform that helps users drive their sales and increase their customer engagement. The platform is an all-in-one sales accelerated AI-driven automated marketing platform for eCommerce sellers. It allows users to create stunning email marketing campaigns, automatically personalize subject lines and campaigns for each recipient to improve open rates and click-through. The platform enables sellers to engage with their customers on multiple facets with a loyalty program. It also lets users' turn customer content into sales by collecting and leveraging ratings, reviews, and Q&A with powerful review widgets. Users can reach their customers even when they are not online by letting them deliver messages directly to their desktop and mobile. AiTrillion allows sellers to showcase widgets like related products, new arrival, trending products anywhere in the store. It also helps in customer engagement through Newsletter, Abandoned cart, Exit intent, and other similar features. It classifies discrete groups of customers with a high degree of accuracy based on demographic, behavioral and other indicators.
Read MoreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Oracle Eloqua and how does it work?
Oracle Eloqua is a marketing automation solution that helps companies to create and run marketing campaigns. The solution assists users to create more marketing and sales activities as well as easily managing B2B marketing campaigns. This marketing automation solution offers amazing features like advanced lead scoring, campaign design, integrated sales tools and real-time firmographic data. Oracle Eloqua makes it easy for users to create, personalise, launch and manage their marketing campaigns easily using its automation capabilities. The solution enables users to analyse customer engagements and move them to different campaigns that match better with their interests. With Oracle Eloqua, companies can send SMS messages to send customers even reminders, invitations and important product updates. This marketing automation solution comes with a Program Canvas that can help them to automate repetitive tasks. Users can even assess historical data to determine the best time for sending emails when most people can open them.
Read MoreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Carrrot and how does it work?
Carrrot offers CRM, live chat, email marketing, analytics, and triggered messages, all from within one app. Carrrot helps you acquire new customers by sending automated triggered messages to first time visitors to nurture customers through the sales pipeline, and improve product conversion rates. Linked to this is Carrrot’s eCRM features, which allows you to track customers as they interact with your business. It then uses this data to send marketing messages to relevant customer segments. Through Carrrot’s analytics functionality, you can measure the success of your campaigns, identify bottlenecks in your customer journey, and get an overview of how your customer support team is performing by tracking response time and questions successfully answered. Carrrot offers multi-channel live chat support, allowing you to reply to messages in your customers’ channel of choice. You can assign specialist customer support agents to deal with enquiries, and allows your agents to use mobile apps to reply wherever they are located at that time.
Read MoreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is LinkedCamp and how does it work?
Linkedcamp is your hub for prospecting professionally and efficiently, eliminating the hassle of back-and-forth manual work so you can focus on what matters. A new proxy IP address is assigned to each account and our algorithm mimics human behavior.
Read MoreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Recotap and how does it work?
Recotap is an account-based marketing platform that can be used to bring down customer acquisition costs, shorten sales cycles and expand revenue on the go. It is completely an AI-based solution that companies mostly use to reach, engage and convert target accounts besides streamlining potential revenue growth with confidence. Also, real-time integration with external platforms like Mailchimp, Webflow, HubSpot, SendGrid, Marketo, Freshworks, Salesforce, Eloqua and WordPress are of great help. B2B marketers can depend on Recota to keep a track of their target audience, enrich data and segregate channels that stand out as the best fit. Also, the multi-channel account-based advertising facility available within can be used to reach out to the main decision-makers and nurture individual accounts that stand as the best fit. Regarding engagement, the software is capable of delivering both personalised and consistent website experiences simultaneously. Thus bringing in the entire buying team under the same roof. Personalised talking tools and account charts are also available.
Read MoreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Swift Digital Suite and how does it work?
Swift Digital Suite is Australia’s leading marketing automation software that works with great companies to boost their sales and audience reach. This software facilitates accurate email marketing and includes a wide range of features. Swift Digital Suite presents an intuitive drag and drop editor which can be used to generate accurate emails and newsletters. With this software, users can keep their articles concise or can expand them into full length within the emails. Further, an integrated online event management facility promises seamless status monitoring, payment gateway integration, SMS communications and guest cancellations. It also provides an interactive landing page builder that ensures flexible layout controls, event RSVP function, mobile responsiveness and more. To capture feedback, opinions and much more, one can create branded surveys with Swift Digital Suite, besides publishing messages/alerts. general contacts or event registrants. Moreover, Swift Digital Suite serves a wide array of industries that includes Healthcare, Legal, Construction, Utilities, Financial Services and Government Agencies.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Dynamics 365 Marketing and how does it work?
Dynamics 365 Marketing is a marketing automation software, Easily orchestrate personalized multichannel journeys that deliver the right message at the right time in the right channel to create rewarding relationships. Create seamless customer experiences through marketing automation, shared data, and business processes connected to Dynamics 365 Sales to productively nurture leads and increase opportunities in the customer pipeline.
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Dynamics 365 Marketing Pricing
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Eggflow and how does it work?
Eggflow is a compact lead generation and marketing automation solution that empowers eCommerce business owners to enhance their profit margins, facilitating appropriate business growth. The software comes up with a host of lead capturing tools, including landing page builder, pop-up creator, call-to-action generator and responsive landing page templates within itself. Business houses can convert potential leads into loyal customers by segmenting them besides generating personalized nurturing campaigns and robust service experience. Organizations can track down customers, score leads based on their activity levels and set specific goals regarding lead capture and conversion. They can even set up custom email workflow for individual leads, when they meet all the scheduled conditions. Strategic lead guidance along the conversion funnel assures greater conversion rates. Moreover, Eggflow facilitates cost-effective integrations with other email marketing systems, social media platforms and existing CRM such as MailChimp, Hubspot CRM, Sendy, Facebook, Zapier, Google ads, Bigcommerce etc.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Retargeting.biz and how does it work?
Retargeting.biz enables you to increase the revenue of your online shop by monitoring the activity of website visitors as they are browsing your site. Retargeting.biz tracks and analyzes behavior so it can understand how your customers are interacting with your site and what pain points they have. Maybe there is a particular page where they normally bounce and leave the site, or your checkout process asks for too many details or does not seem secure enough for customers to give you their details. Retargeting.biz uses a proprietary algorithm to track behavior and create profiles so that you can improve the user experience on your site and help website visitors get the products they want to buy more quickly and easily. Another key feature of this solution is its ability to automatically send personalized messages based on predefined triggers. You can send these personalized messages via email, or SMS, or even directly on the site depending on the behavior of each visitor.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Makesbridge and how does it work?
Makesbridge is an all in one cloud platform featuring mass email, marketing automation, sales automation, and business intelligence dashboards. The platform is used by companies small and large, B2B and B2C such as Time Warner Cable, Johnson & Johnson, Hewlett Packard, Microsoft and Vodafone, to effortlessly communicate with customers.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is DevHub and how does it work?
Our location-focused, enterprise platform is easy to use and is configured for your brand’s unique needs, globally and locally. Utilizing a defined implementation process, based on hundreds of new clients, they will get brand and Teams up and running, efficiently and effectively.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Convertedin and how does it work?
Convertedin is an AI-based ad platform to help brands unleash their full marketing potential with smart algorithms. The powerful AI collects customer data to generate unified profiles from across multiple touchpoints. Users can acquire, retain, and convert everything on autopilot. It helps retailers and brands to create a custom 360-degree customer view and build segments based on actions. It builds multiple segments for building a high ROI ad campaign without any issues. Users can save a lot of time by automating the process and use smart algorithms for identifying customer behaviour. It allows users to handle more than 1000 campaigns with ease and also create data-driven ads without any problems. After the autopilot audience and segment builder is done with its job, the AI will automatically start creating the best ad campaigns for brands. Behind the scenes, the AI creates great ads for brand awareness. With closed-loop feedback, it creates a retargeting campaign to skyrocket the AI without users having to know data science.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Leadsurance and how does it work?
Leadsurance is a smart marketing automation tool for insurance marketers that helps in getting more leads and servicing them better. With the tool, marketers can create an effective inbound pipeline for exclusive leads that convert. The platform is built on top of WordPress making it fully powerful, secure, and simple to use. Additionally, the tool offers a custom dashboard and wizard assistant improving the user experience. The insurance chatbot is intelligently configured to engage new leads with features like instant quoting. It is also useful in offering policyholders with relevant assistance and guiding them. The bot is proven to improve conversions and moving them further in the sales funnel, without needing any manual effort. To make it easier to track, Leadsurance offers real-time lead alerts on all devices. The detailed analytics dashboard helps in gaining new actionable insights and optimising the lead funnel for maximum conversions.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Springbot and how does it work?
Springbot enables small to medium-size retailers to take full advantage of even the most complex marketing data. Social media drives targeted site traffic while boosting your audience’s engagement. Start a conversation and increase your brand recognition with social media. Online ads drive traffic to your store. Re-engage site visitors and focus your marketing efforts on the audiences most likely to convert through the web or social ad retargeting. Springbot is capturing more and more valuable retail data that drives the current Marketing AI and Data Co-op functionality of the platform.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Segmentino and how does it work?
Segmentino is a marketing automation platform that leverages the power of AI to deliver a stellar customer experience. The tool can be used across all digital properties and channels to gain the most out of the intelligent frameworks at play. It uses AI boosted real-time machine learning that offers the best recommendations to users, customised specially for them. The tool can not only be used for web pages but also for email marketing and other campaigns as well. The campaign builder is fully visual and lets users drag and drop to create automated multi-channel communications. A wide variety of triggers is available at the disposal of the marketers, allowing them to seamlessly create the best communication strategy for their users. Measuring the campaign performance is made easy through the intuitive dashboard and it helps in improving them to suit the users need better. Segmentino is scalable for all types of business and boasts of a big data infrastructure.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is INBOX25 and how does it work?
INBOX25 is a leading marketing automation platform provider. An all-in-one Sales and Marketing Platform designed to help your business grow. INBOX25's Marketing Automation is an intuitive choice for businesses worldwide. Visuals-based reporting, easy to set up multi-stage drip campaigns, web page designer, social media management, and smart lead scoring - these and other features are accessible to every user of even the most basic Pro Marketer plan.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is erxes and how does it work?
Erxes aids in the marketing, sales, and customer service of businesses by driving more engaged customers and leveraging growth marketing. This is delivered by focusing on the entire customer experience and the complete marketing funnel that they go through, contrary to traditional marketing. Erxes makes marketing experiment focused and places the teams to be self-reliant and cross-linked. The tool features a team inbox that combines real-time client and team communication along with in-app messaging, live-chat, email, and more. Businesses can even capture customer feedback and educate customers right through the messenger. Users can manage their complete sales pipeline via extensive analysis and recommend what would be the next best move. Additionally, website visitors can be converted into qualified leads and engagement can be driven via email, SMS, messenger, etc. to convert them into loyal customers.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Growmatik and how does it work?
Growmatik software is an All-in-one Personalized Marketing Automation for WordPress & WooCommerce. Engage customers with personalized journeys to drive sales. Segment your audience with emails and newsletters Design professional landing and product pages with templates. Measure the results of each marketing activity based on actionable insights via Dashboard. Marketers, Small, Medium and Large companies make use of the software.
Read MoreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Smartech and how does it work?
Smartech is a marketing suite for companies that aim to drive more web and app conversions. They can gather real-time data through multiple channels and devices and achieve an end-to-end 360-degree view of their customers by monitoring their online and offline activities. With advanced analytics, they can also gain relevant insights into customer behaviours and attributes. AI capabilities can then be leveraged to drive deep hyper-personalization at scale. As a result, businesses can gain critical insights while also boosting the engagement of customers. With unified customer views, users can capture customer data across all interactions and score the leads accordingly. The marketing campaigns can then be accordingly tweaked with customized and contextualized content. Users can target dropped-off customers with a single click and at different stages of the customer journey. Groups of customers can showcase similar experiences or events then be compared. And with RFM Analysis, users can segregate customers on the basis of recency, frequency, and value of their purchases.
Read MoreSW Score Breakdown
The Average Cost of a basic Marketing Automation Software plan is $49 per month.
41% of Marketing Automation Software offer a Free Trial , while 19% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
ExpertSender
|
83 | 4.6 |
AiTrillion
|
83 | 4.9 |
Oracle Eloqua
|
83 | 3.9 |
Carrrot
|
83 | 4.5 |
LinkedCamp
|
83 | 4.5 |
Recotap
|
83 | 0 |
Swift Digital Suite
|
83 | 4.6 |
Dynamics 365 Marketing
|
82 | 0 |
Eggflow
|
82 | 0 |
Retargeting.biz
|
82 | 5 |
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The main function of a marketing automation software is automating your entire marketing campaign. This software comes with a bundle of tools and features that help you manage and convert your leads effectively. These softwares can also be integrated with other marketing tools or apps so that you can have everything you need under one roof.
A good marketing team along with an effective marketing automation software is a lethal combination. When it comes to picking the right marketing automation software, you must keep the following factors in mind:
Always use the free trial version, if available, and get an idea about the software before actually buying it.
Typical Features
This feature allows you to analyze and understand the behavior of your website visitors.
Timely following up with your leads in order to convert them into a prospective customer.
A systemized and organized way of managing all your leads and their conversation.
Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
An email drip campaign helps you automatically send a series of emails at regular intervals.
It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
Allows testing different variations of multiple webpage elements to find the best one among them
Lets you manage your prospective leads by scoring them on the basis of their response.
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