Klaviyo Pricing: Cost and Pricing plans

Klaviyo Pricing

Free Trial

Not available

Pricing Options

Freemium ( Limited Features )

Premium Plans ( Quotation Based / Subscription )

Pricing Plans

Free Free

Perfect for getting started and trying out the Klaviyo customer platform.

Features

Contact limit exceeded
500 monthly email sends
Built-in CDP
150 free monthly SMS/MMS credits
Includes applicable SMS carrier fees
Email support for first 60 days

Email $45.00 $45.00 per month

Take the next step in your email marketing with a simple solution that personalizes at scale.

Features

1,001 - 1,500 contacts
15,000 monthly email sends
Built-in CDP
150 free monthly SMS/MMS credits
Includes applicable SMS carrier fees
Email and chat support

Email and SMS $60.00 $60.00 per month

For 1250 monthly SMS/MMS credits

Make your marketing go even further by reaching customers through both email and SMS.

Features

1,001 - 1,500 contacts
15,000 monthly email sends
Built-in CDP
Includes applicable SMS carrier fees
Email and chat support

Based upon the Number of Monthly SMS/MMS credits, the pricing plan varies.

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 17/04/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Pricing Insights for Marketing Automation Software

The Average Cost of a basic Marketing Automation Software plan is $49 per month.
Klaviyo pricing starts at $45/month, which is 8% lower than similar services.
41% of Marketing Automation Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 19% offer a Freemium Model Allows users to access basic features at no cost..

Klaviyo FAQs

How much does Klaviyo cost?

The pricing for Klaviyo starts at $45.00 per month. Klaviyo has 2 different plans:

Email at $45.00 per month.
Email and SMS at $60.00 per month.

Klaviyo also offers a Free Plan with limited features.

Learn more about Klaviyo pricing.

Does Klaviyo offer a free plan?

Yes, Klaviyo offers a free plan.

Learn more about Klaviyo pricing.

Compare Klaviyo Pricing Against Competitors

Product Name	Starting Price ($)	Billed	Unit	Free Trial	Learn More
Klaviyo	45	per month	-		Klaviyo Pricing
Omnisend	16	per month	-	-	Omnisend Pricing
Hubspot Marketing Hub	18	per month	-	+	Hubspot Marketing Hub Pricing
MailChimp	9.29	per month	-	+	MailChimp Pricing
ActiveCampaign	29	per month	per user	+	ActiveCampaign Pricing
Flodesk	35	per month	-	+	Flodesk Pricing
Adobe Marketo Engage	-	-	-	-	Adobe Marketo Engage Pricing
Contactspot	-	-	-	-	Contactspot Pricing
SAS Marketing Automation	-	-	-	+	SAS Marketing Automation Pricing
Omni.us	49	per month	-	-	Omni.us Pricing

Free Software Alternatives to Klaviyo

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

EngageBay An Advanced Marketing and Sales Automation Software read more

4.7 243 user ratings

Visit Website Klaviyo Vs EngageBay

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Omnisend Perform more than Email Marketing read more

4.1 655 user ratings

Visit Website Klaviyo Vs Omnisend

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

ActiveDEMAND An integrated marketing platform read more

4.3 141 user ratings

Visit Website Klaviyo Vs ActiveDEMAND

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Freshmarketer Drive appropriate business leads with Freshmarketr read more

4.3 14 user ratings

Visit Website Klaviyo Vs Freshmarketer

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Hubspot Marketing Hub The all-in-one marketing software read more

4.5 14,906 user ratings

Visit Website Klaviyo Vs Hubspot Marketing Hub

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Smoove A Marketing Automation Solution read more

4.9 1 user ratings

Visit Website Klaviyo Vs Smoove

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

zigihub Sales and marketing teams can work and WIN together read more

4.6 10 user ratings

Visit Website Klaviyo Vs zigihub

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Jumplead A B2B marketing automation software read more

4.1 22 user ratings

Visit Website Klaviyo Vs Jumplead

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Marketing Optimizer All-in-One Marketing Automation Platform read more

4.7 9 user ratings

Visit Website Klaviyo Vs Marketing Optimizer

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Marsello Loyalty Marketing Automation to Boost Sales read more

5 2 user ratings

Visit Website Klaviyo Vs Marsello

Klaviyo Alternatives

View All Klaviyo Alternatives

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Omnisend Perform more than Email Marketing read more

4.1 655 user ratings

Visit Website Klaviyo Vs Omnisend

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Hubspot Marketing Hub The all-in-one marketing software read more

4.5 14,906 user ratings

Visit Website Klaviyo Vs Hubspot Marketing Hub

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

MailChimp Reach the right people at the right time read more

4 13,815 user ratings

Visit Website Klaviyo Vs MailChimp

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

ActiveCampaign An all-in-one marketing platform read more

4.6 9,758 user ratings

Visit Website Klaviyo Vs ActiveCampaign

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Flodesk An Innovative Tool To Create Amazing Email Campaigns and Grow Their... read more

4.4 15 user ratings

Visit Website Klaviyo Vs Flodesk

95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Adobe Marketo Engage Make the complex buyer journey simple read more

4 4,262 user ratings

Visit Website Klaviyo Vs Adobe Marketo Engage

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Contactspot The smart marketing automation software for you read more

Visit Website Klaviyo Vs Contactspot

76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

SAS Marketing Autom... There'll be more campaigns. Better outcomes read more

4.4 17 user ratings

Visit Website Klaviyo Vs SAS Marketing Automation

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Omni.us The Complete Omni Channel Outreach System read more

Visit Website Klaviyo Vs Omni.us

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Zoho Marketing Auto... Effective Marketing, Simplified! read more

3.8 23 user ratings

Visit Website Klaviyo Vs Zoho Marketing Automation

Klaviyo Features

Show Feature Explanation

Show Missing Features

Marketing Automation Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More

100%

Website Visitor Tracking

This feature allows you to analyze and understand the behavior of your website visitors.

Lead Nurturing

Timely following up with your leads in order to convert them into a prospective customer.

Lead Management

A systemized and organized way of managing all your leads and their conversation.

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Email Drip Campaigns

An email drip campaign helps you automatically send a series of emails at regular intervals.

Channel Management

It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Analytics (ROI Tracking)

ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Lead Scoring

Lets you manage your prospective leads by scoring them on the basis of their response.