87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Gain and how does it work?
Gain is a content marketing, planning and collaborating software. With it, users can easily streamline their content and get them easily approved by their clients. There is no need for setting up any special passwords for the clients. Clients can approve the content, preview it from any device and can even leave feedback on it. As a user of the software, one can send reminders to his/her client for signing off on their work. The user can easily upload any content created by the team to which he/she belongs. The software also has the accommodation to keep the brand-specific files together for easy previewing and approval. The software is easily connectable to Google Drive, Dropbox, One Drive and more. Gain stores the client-related data safely within these cloud platforms. It is a scalable software where one can easily add many clients or team members. As an admin, one can also decide who will approve the content and schedule them to get posted on social media once they are approved. Gain allows direct publication on Instagram and other social media platforms.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is KUKU.io and how does it work?
KUKU.io is a social media tool that allows the user to create social media contents and schedule tweets, posts to multiple social networks with its intuitive social media management tools. The software is an official partner almost ten social networks such as Facebook, Instagram, Linkedin, Twitter, Telegram, Pinterest, Google+, Vk.com, OK.ru, and Tumblr. It enables the users to schedule posts on these social networks without any ban. KUKU.io avails the user with features such as filtering out noise or spams and providing broader channel coverage. The user can plan, schedule and optimise contents along with managing the workflow and engage the actions in bulk. The software also provides great marketing features with campaigns and promotions on various social media networks. The software can also be accessed on mobile phones along with white label solutions and on-premises solutions. The software also provides users with a free or freemium version to start off also provides premium consulting or integration services to its users.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is SmarterQueue and how does it work?
SmarterQueue is an online scheduling tool that ensures to engage one’s business in the world of social media. Created for savvy marketers, entrepreneurs, influencers and businesses, SmarterQueue has proven to be a right fit for over 3500+ brands. This tool takes the hassle out of content scheduling. With its separate queue and posting plan, SmarterQueue makes it all happen in real-time. Furthermore, the tool allows users to boost engagement and reach with no added effort. By using several features of SmarterQueue users can discover high-quality content. The tool also makes it easy for them to join the dots between social media activity and business results. With a fully flexible, drag & drop weekly schedule, SmarterQueue takes the chaos out of content planning. Furthermore, it offers colour-coded categories that ensure easy scheduling and clear insightful reporting. The tool is also used to customise content for each social profile and tag other pages. SmarterQueue further provides a media library where different users can store their brand assets.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Vista Social and how does it work?
Vista Social is a Social Media Management Software that allows users to go beyond simple content schedulers by giving them access to things they didn't know existed. For all of their social channels, they can plan, collaborate, and schedule content. Vista Social allows them to plan and schedule their social media operations visually. Measure and report on their content's performance, and build beautiful, actionable reports that show what's working and what isn't. They can quickly manage all of their incoming social media messages, comments, and reviews in one location while also building relationships with their audience. Every post on their schedule may be effortlessly scheduled, optimized, and published to your social media sites like a pro. User can tweak their postings to get the best results on each social media platform. To schedule, approve, and publish posts, freely work with their team and clients. Schedule their pieces on a lovely publication calendar, and you'll save time and money as the streamline their job. To ensure the best performance, users can tailor the post for each network, taking advantage of several network-specific capabilities.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Circleboom and how does it work?
Circleboom helps users to discover and publish new content. Users can auto-tweet photos, articles, and videos from any RSS Feed for higher engagement. It includes a publisher tool for publishing and scheduling posts and tweets from other sources. The search tool allows for smart search, live keyword and hashtag search and find friends search. There are several features for users to strengthen their social media profiles. Users can remove people from their following lists who are not following back. The tool also helps users remove fake accounts, spammers and eggheads, or accounts without a profile picture. Inactive and overactive accounts are also marked and can be removed according to the user's needs. They also get access to analytics and growth graphs and in-depth data on friends and follower characteristics. Data such as language and gender stats and best times to tweet is also available. A visual interest cloud can also be generated to view the interests of the followers and friends for better decision making.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Hypefury and how does it work?
Hypefury is a saas tool that makes your life with Twitter a lot better. With hypefury you can create new content seamlessly, grow your audience, grow your email list, and sell more products.Hypefury tries to make the best of your tweets that do well, it auto comments your newsletter, course, and website. This increases engagement and your sales. Hypefury automatically retweets your best tweets to your audience which increases engagement. You can also post your tweets on your IG without fiddling with screenshots. Hypefury can turn your tweets into an IG-optimized image. All you have to do is- schedule IG content, schedule your tweets to be posted on IG or reuse any previous tweet as an IG image. It also automatically plugs your products under your best tweets. Sets up a recurrent, weekly calendar of promotions, therefore, getting you more followers. Hperfury’s great UI lets you turn a blog into a thread. You simply have to paste it and it will be split into multiple tweets. For a distraction-free full-screen experience, enter ‘focus mode’.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Postfity and how does it work?
Postfity is a social media marketing platform that includes an easy post scheduler for managing social networks, posting, and engaging audiences. It aids in the acquisition of new customers and the launch of new items. Postify is a free tool that allows you to schedule posts on Twitter and Facebook. It also allows you to prepare and schedule posts for Facebook and Twitter independently, as well as add images and links to the postings. Postify's features include real-time audience engagement and growth, the ability to combine numerous social accounts into one, the ability to easily schedule posts, and the ability to automate labor with tools. Postfity is a cost-effective and simple-to-use social media scheduling platform for small businesses on Facebook, LinkedIn, Twitter, Instagram, and Vkontakte. Postfity is perfect for brands and agencies looking to improve their social media marketing game by scheduling posts, photographs, and videos on Facebook, Twitter, LinkedIn, Instagram, and Vkontakte.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is TweetDeck and how does it work?
TweetDeck is an intuitive Twitter tool that helps companies and individuals to track tweets in real-time, organise tweets and increase engagement with their audience. The tool makes it easy for users to organise and build collections. Thus storing a particular type of tweet in it as per need. Users can even keep track of tweet lists, activity, searches and more. They can make searches to track hashtags, topics and events easily. Search results of tweets can be refined with filters from the timelines of each search. TweetDeck allows companies to manage one or multiple accounts easily. The tool creates different columns of Twitter features, namely Home, Notifications, Messages and Trending, enabling users to see, track and manage tweets and messages from a single window. It even allows users to add new columns if they want to see more information. These new columns can be for Lists, Collection, Likes, Mentions, Followers, Scheduled and Activity.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is PostPickr and how does it work?
PostPickr is the first social media management platform entirely designed and developed in Italy. Founded in 2013 and active on the market since 2016, today it is accredited in Italy as the main alternative to the big international players in the sector, winning the trust of tens of thousands of users, from single freelancers to large agencies, brands and organizations.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is POSTOPLAN and how does it work?
POSTOPLAN is a successful digital marketing tool that helps increase your publications' reach and reduces your time on social media management. This intelligent, automated social media and messengers marketing platform allows you to create, schedule, and promote content. Notable features from other services include scheduled posting: user-friendly interface, connecting an unlimited amount of accounts and users. Moreover, one can also get access to pre-prepared examples of scheduled posts to make their task of content posting easier. The users also get an update on news hooks every day to enable swift and easy content creation. POSTOPLAN is suitable for ordinary users who need to quickly and effectively manage and promote social networks and messaging apps best for small and medium-sized businesses, advertising agencies.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is MavSocial and how does it work?
MavSocial is an intuitive social media management software that helps businesses with their online presence, reputation and overall activities on the internet. It comes loaded with an easy-to-use campaign calendar, facilitating a seamless way to schedule, manage and publish content across different social media channels in real-time. Further, MavSocial saves out the valuable time of individual users by allowing them to switch between different social media accounts on the go. This way users get to view comments and replies within a single inbox, besides proceeding with likes, replies or retweets directly from the same space. Further, MavSocial also helps businesses identify popular keywords and trends, besides using them in specific topics over social media. Large teams can depend on the particular with detailed reports and seamless collaboration. Admins can assign designation based account permissions or tasks, set team roles and manage approvals (multiple accounts) on the go. Further, with MavSocial’s built-in stock image libraries, powerful editing tools and smart search capabilities businesses can create exceptional social media content of their own.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is OnlyWire and how does it work?
OnlyWire is a social media management platform that offers a lot of benefits like posting to 20+ social media sites, scheduling posts, increasing following and engagement on social media, running analytics on posts, posting from the browser extension, post automation, and increasing website traffic. And lastly, to save time and money, with the help of OnlyWire, people can post content from their website to their social media networks. OnlyWire makes it simple to boost interaction by posting to numerous social networks at the same time. Furthermore, its team promises to manage and scale for agencies, marketers, and content providers alike. OnlyWire is the ideal option for companies and advertisers that support their clients' social media networks. Users can also depend on the same for scheduled campaigns and statistics, accordingly. Not to mention, OnlyWire saves a business time and money since it is automated.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Walls.io and how does it work?
Walls.io is a social media marketing solution that enables companies to collect social media posts from across various platforms in order to incorporate them into a social wall. You can use hashtag campaigns to leverage user-generated content, increase your organic reach, and raise your brand awareness. In Walls.io you can enable the spam filter to automatically hide spam posts. They filter spam based on text analysis as well as image-based NSFW detection, which helps keep spammy posts away from your wall.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Vaizle and how does it work?
Vaizle is a handy social media analytics tool that is specifically designed for brands, agencies, and influencers. It functions as a single unified platform for every social analytical need and enables users to extract powerful insights and actionable tips that improve their social media performance. As a result, users can improve their social media strategy by analyzing posts and understanding the strategies that are delivering the best engagement metrics. Hence, users can analyze their campaigns on the basis of multiple variables such as applause, conversation, and amplification. They can even select their competitors on the platform and perform competitive analysis within minutes. With a simple user interface, users can set up their dashboard within minutes and begin managing clients via relevant groups. They can also create custom white-label reports within a few clicks and even see a live preview of reports.
Read MoreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Viralpep and how does it work?
Viralpep has been explicitly designed to help the business owner prosper on social media platforms with meticulous and proficiency for customer satisfaction. The tool offers comprehensive solutions with zero supervision for managing LinkedIn, Facebook, Twitter, Pinterest, and Instagram. Viralpep ultimately enables users to manage more than 4 of their social media platforms at one spot. All the platforms are collectively handled with a single click. Its social media analytics gives users an in-depth campaign view to enhance their business and engage with their audience. Viralpep aims to offer cost-efficient and advanced social marketing to expand the business reach and interact effectively with the customers. It comprises user-oriented features that are user-convenient and streamlines the entire social media content scheduling process across multiple social media platforms. Viralpep offers a more innovative way to ensure what users post on their social media platform and exactly the scheduled when they want it to post with zero supervision demand.
Read MoreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Pallyy and how does it work?
Pallyy software is a platform used to publish content on all social platforms. The software offers tools to create posts and schedule posts with calendars. Collaborate with teams to view comments by user and engage visitors by promoting on Instagram. Marketers, Small and Medium companies make use of the software.
Read MoreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Khoros Marketing and how does it work?
Khoros Marketing is a platform that helps to plan and measure all social media campaigns to get the best outcomes for any business. The software helps to serve and grow customers across branded communities, social marketing, and digital care. The configurable solution maps the unique needs and workflow of businesses to give users a complete picture of what’s going on with their brand. It elevates brands through targeted audiences and controls social media presence, making it easier for businesses. The platform allows businesses to stay up-to-date with the market and orchestrate the right global content teams to reach the highest-value audiences. Users can translate their social media performance to metrics that matter the most. This includes organic and paid campaign performances that can be checked in one view, making things simple for businesses. It’s a great tool where users can be proactive about managing risk and protect the value of their brand from a centralized location.
Read MoreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Cortex and how does it work?
Cortex is a creative testing platform that enables you to examine content across all of your digital marketing platforms to determine what is most effective in terms of engagement and conversion. It assists you in keeping track of how various audiences react to different channels. With Cortex, you get all the information you need to create engagement-boosting rules. You can maximize the return on each piece of content and make a link between your creative projects and commercial results. You can measure the impact of your creative excellence standards on media efficiency and content effectiveness in real time. Cortex makes it simple to share all of your content with creative collaborators. Cortex's AI examines all your business competitors, influencers, outlets of the media, and a lot more at one single place in order to tell you which creative decisions are paying off and which aren't. You can also analyse which visual content trends have an influence on performance. Additionally, you can make your own identifying tags in order to keep track of what is important to your business.
Read MoreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Echobox and how does it work?
Echobox is a sophisticated social media management software designed to help publishers track, update and publish digital content across multiple social media channels. Numerous esteemed mass media companies like The Times, The Independent, Condé Nast, etc. depend on this platform for its exceptional services. With impactful features delivered thoughtfully, this platform helps online publishers optimize their digital strategies. Echobox helps publishers augment their social media presence through the provision of automated processes. It also helps mass media moguls save valuable time by managing their social media activities and drive significantly more revenue. Moreover, publishers can speed up their workflow with artificial intelligence to manage content sharing and post optimization related tasks, facilitating enhanced engagement rates. Beyond this, Echobox also helps users conduct A/B testing, enabling publishers to develop a better understanding of their Facebook audience. With images and video testing, tone of voice adjustment, hashtags, etc. users can answer important questions to enhance their content consumption levels in real-time.
Read MoreSW Score Breakdown
The Average Cost of a basic Social Media Management Software plan is $15 per month.
61% of Social Media Management Software offer a Free Trial , while 31% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
Gain
|
87 | 4.6 |
KUKU.io
|
87 | 3.8 |
SmarterQueue
|
87 | 4.6 |
Vista Social
|
87 | 5 |
Circleboom
|
87 | 0 |
Hypefury
|
87 | 4.7 |
Postfity
|
87 | 4.4 |
TweetDeck
|
87 | 4.4 |
PostPickr
|
87 | 4.2 |
POSTOPLAN
|
87 | 4.7 |
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In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.
Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.
Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.
Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.
We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:
It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.
When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.
Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.
As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.
But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.
While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:
Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.
One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.
Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.
Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.
As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:
As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.
With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.
If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.
We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.
Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.
Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.
Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.
Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.
Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.
Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.
If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:
When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.
Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.
Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.
Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.
Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.
Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.
Typical Features
Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online
Schedules your posts beforehand to post contents timely even in your absence
Allows multiple users to work on one project to ensure effective team work
Facilitates the usage of multiple social media account for a wider reach
Enables the brand to maintain contact with their potential customers
Helps to know the position of your brand on the social media network
Publishes scheduled posts as and when they become relevant
Helps you analyse performance based on reaction to posts
Helps you to create and customize your contents to make user and SEO friendly
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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
SocialHub
What is SocialHub and how does it work?
SocialHub is the world's simplest Social Media Management Software. Create and schedule Facebook Posts and Ads faster than ever with just a few clicks. Plan all your content in the simplest interface you'll ever work with. Work together as a team with powerful collaboration features and get simple to understand Analytics that show you what works at a glance.
Read MoreSW Score Breakdown The SW Score breakdown shows individual score for product features.Read More
SocialHub Pricing